In the last couple of weeks I stumbled upon the term ‘Employee engagement’ in some blogposts. The term almost sounds redundant, as one would assume employees are engaged by principle.. Research shows otherwise. Employees apparently are not engaged in their work. In 2007, a study shows that only 21% is truly engaged, implying those who [...]

All projects we undertake with our clients have one thing in common, there are multiple parties involved. Before officially launching the project to all parties, already many people from different companies are involved. When launching a project, the most important group of people are connected as well. This group is the largest, and has therefore [...]

We hear it all over the place since the term Web 2.0 was first coined. Learning 2.0, Government 2.0, Business 2.0, and Whatever 2.0. Everything is 2.0. It refers to changes in the particular domain. The Web matured very fast during a short period of time, and the term 2.0 was used to show the [...]

We like to think that we can easily change things in the world. That’s no surprise, Barack Obama makes the Americans believe it can be done, and with the Wisdom of Crowds in mind, many think that crowd-sourcing can easily be applied and be used to change things in the world, that haven’t seem to [...]

Dialogue is an important aspect of community management. As a community manager, you have to cater to many interests, depending on the objective. First you have the people that are part of the community, you have your client and you have the discussion.  As a community manager you have to make sure the process of [...]